Part Two: So the Rules Changed. Now What?
In Part One, we explored how AI has upended the connection between SEO and brand visibility. The old playbook, built on keywords, backlinks, and rankings, just doesn’t cut it anymore. AI is now the front door to discovery, and marketers need to rethink how they show up.
But understanding the shift is just the beginning.
The real question is: What do you do next?
That’s where Part Two comes in.
Survive or Thrive: Navigating SEO in the Age of AI is your tactical guide to staying visible, and valuable, in a world where search results are generated, not listed.
Inside, we break down the 10 critical shifts marketers must make, including:
How to structure content for AI models, not just humans
Why traditional SEO metrics are no longer the whole story
What brand distinctiveness really means in a clickless world
Which success signals matter now, and what to leave behind
The brands that win in this new era won’t just rank, they’ll resonate. This isn’t about outsmarting algorithms. It’s about making your brand unmistakable.
