To see the impact of sponsorships, signals can be found in BlueOcean metrics such as website traffic and social media engagement. Even though BlueOcean is not a specific campaign or media tracking tool, however, there are ways to track the potential effect of any campaign on brand health through Marker Events.
Brand Navigator
Enterprise
Core Features
Always-On Features
- Always On Automated Insights
- Blue Score and Market Index
- Metrics, Creative and Data Drivers
- Content Checker
- Resource Center
- Creative by channel
- Topics discussion by brand and audience
- Up to 10 competitors
- Actionable Recommendations
Support Add On Options
- Dedicated customer support "watching" your business and flagging key moments
- Always-on access to Strategy leads to discuss recommendations and data
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