We collect and process petabyte-scale data (a petabyte is the equivalent of 500 billion pages of standard printed text). In order to bring our customers the most comprehensive marketing dataset possible, we consistently add data sources to the BlueOcean Data Fabric.
When new data sources are added, customers may see varying impacts to their scores, depending on the nature of the source and how any given brand is showing up within the new source. We use email, in-product notifications, and meetings with our customer success team to communicate the resulting score impacts.
